How Australian small businesses are growing in the digital economy
Check the full pdf document here.
High digitally engaged small businesses:
- Are two times more likely to be growing revenue and earn two times more revenue per employee than those with low engagement.
- Are job creators, being four times more likely to be hiring than those with low engagement.
- Are three times more likely to have growth as a business objective, use the internet as a critical facilitator to achieve growth and are three times more likely to be increasing investment in digital over the next year.
- Are doing more than just creating a website, as three-out-of-five small businesses have a website, but less than one-in-five have high digital engagement.